Representation

Do online reviews really matter? How much impact do they have on the traveller’s decision making process?

Do online reviews really matter? How much impact do they have on the traveller’s decision making process?

Online reviews have become a ubiquitous feature of the travel industry, and hotels and resorts are no exception. In fact, reviews play a critical role in shaping the decisions of travellers when it comes to booking accommodations. In this article, we will explore the importance of online reviews for hotels and resorts and discuss the…

read more
2560 1440 admin
What makes a luxury hotel a luxury hotel? What are the criteria travellers look for when searching for a luxury hotel?

What makes a luxury hotel a luxury hotel? What are the criteria travellers look for when searching for a luxury hotel?

A luxury hotel is typically characterized by several factors including its high-end amenities, personalized service, and premium location. It offers guests the highest level of comfort and attention to detail, with elegant rooms, high-end furnishings, and top-of-the-line amenities such as spas, fine dining restaurants, and extensive leisure facilities. The staff is highly trained to provide…

read more
1920 1280 admin
Contemporary trends in hotel marketing: What are the trending marketing strategies and how they can help hotels gain a competitive advantage

Contemporary trends in hotel marketing: What are the trending marketing strategies and how they can help hotels gain a competitive advantage

As the hospitality industry continues to evolve and competition intensifies, hoteliers must  look to gain a competitive advantage, understanding contemporary trends in hotel marketing is essential. In the modern hospitality landscape, staying ahead of the curve is essential in order to maximize profits, build a loyal customer base, and achieve overall success. In today's digital…

read more
2560 1441 admin
Why hoteliers appoint an overseas sales & marketing representation and how important this is.

Why hoteliers appoint an overseas sales & marketing representation and how important this is.

Why is Hotel representation important? Hiring a hotel representation company can be a great way to make sure your hotel is getting the most out of its resources. From increased quality to cost savings, there are several reasons why a hotel may decide to hire a hotel representation company. Whether it's a limited market knowledge,…

read more
1920 1280 admin