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Do online reviews really matter? How much impact do they have on the traveller’s decision making process?

Do online reviews really matter? How much impact do they have on the traveller’s decision making process?

Online reviews have become a ubiquitous feature of the travel industry, and hotels and resorts are no exception. In fact, reviews play a critical role in shaping the decisions of travellers when it comes to booking accommodations. In this article, we will explore the importance of online reviews for hotels and resorts and discuss the…

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